Thursday, June 26, 2014

The world is big but every day it becomes smaller...

The world is big but every day it becomes smaller...My thought, my concern, and my view today is all based on the Realtor on Facebook! Big world made smaller by social media. I think agents lose sight of the reality of their posts and what they say about you or your company. Let's face it everyone in every business has had a bad client or customer but it wasn't until social media that we were so quickly and affordably able to lash out. Good thing? I think not...It concerns me when our industry goes onto the world of social media and describes an event or set of events that lead to (in their opinion) not a good experience. I went through Facebook and took screenshots of posts from Realtors and others in the real estate business around the world. I planned on including them but elected not to include them in my blog. Here are the kind of things that concern me: talking about the quality, condition, or location of a listed home in a not so nice way. I don't think 20 years ago any Realtor would take out an ad in the local paper to bash a home for any reason. Now that social media exists and it is free, we as an industry commonly voice our derogatory opinion about people's homes and lifestyles. How about the posts where a Realtor is whining about the countless hours spent with a client who ultimately doesn't buy or buys a home with out them? Have you not heard of a buyer broker agreement provided by your state or local board where the client hires you and only you to represent them. Does it make sense to bash the buyer for not using you when in fact, you as an agent didn't take the time to explain or take the steps to insure your professional relationship? I don't think it belongs on Facebook. However, there are forums for persons of any profession to share and discuss success and challenges and if you're really mad, there is the dinner table conversation with your spouse or family. In any case or solution you choose to take, always eliminate the client's name or the address of the property. Any time you find yourself frustrated with an outcome professionally, step back for 24 hours prior to speaking out on social media.